Most investors seek convenience, simplicity, and easy access (CSE). For traditional financial assets, CSE means daily, weekly, or monthly electronic updates on their investment market values, and losses/gains. It means not having to make phone calls to get forms. It means on-demand access to tax forms, K-1s, capital calls, and other useful forms.
Among the nice to haves for individual investors is access to information on other products or general news about the firm and your people. They may want to be able to submit a request for a withdrawal or a transfer of funds. They like integrated e-signature functionality to streamline paperwork. They want to reach out to their relationship manager directly from the portal. They would like to update their personal information, change an address, or update beneficiaries without having to make a call.
Many investors have become sensitive to the environmental waste of printed material and limit downloads to annual summaries for their accountants. When statements are readily available, individual investors may have less sense of urgency about downloading. When data is easy to view, most busy investors will not download reports unless they are needed for a specific purpose such as tax reporting.
Mobile access is very important for individual investors but not for institutional investors who may resist using personal mobile devices, even for two-factor authentication (Satuit offers two choices for authentication: a mobile app or email).
A one-size-fits-all investor portal is not the ideal solution. Satuit lets you design the investor portal experience based on investor type. Learn more about the benefits of SatuitSIP, the Best of Breed investor portal software with a fully customizable layout by investor type and world-class support. No programming experience is required.